The fitness industry has developed into a dynamic and diverse sector in recent years, characterized by various trends, challenges, and opportunities. The Fitness Treff has been established for almost 40 years in Dieburg and is committed to making a contribution to the health and well-being of its members. To meet customer demands, in addition to the classic strength and ergometer areas, various courses are also offered. The offer is rounded off with a wellness area including two saunas.

Requirement

The ever-increasing competition, customer loyalty, and the technical necessity for a new modern and appealing website were the requirements placed upon us. The added value of the intensive personal support "Training among Friends" should be the focus.

Procedure

In collaboration with the owners Oliver and Tanja Rebel, the content design of the topics was developed. In the first step, the contents of the old homepage were discussed, and a new structure and a new design were established. Special focus was placed on fast and easy navigation. Customers should quickly find the courses and times as well as the current prices. The homepage was expanded to include a news section.

result

A modern highly functional homepage has been created with a modern design. The new homepage has created potential for growth and innovation. The Fitness Treff is able to adapt to the constantly changing conditions and put the needs of its customers at the center. The prerequisites for continued success and to take advantage of the diverse opportunities have been established.